I live in NYC. A place filled with aspiring everythings. There are many people who come here with big dreams and ambitions but end up getting bogged down with the reality of bills. The bohemian style of living that involves a dual sense of purpose emanates throughout...

When we make art we dig deep and look for something that is original and worth our time. There is a whole process of creating something out of an idea. The time and courage, but mainly courage it took to develop that project, song, or film is never fully appreciated by...

There is a great scene from Scarface. For those of you who don’t know it, it’s the story of a young Cuban immigrant, Tony, who was brought to the US via the The Mariel boatlift. He makes it to the top by becoming a drug dealer and eventually lands his boss’s lady. The...

How can one treat one's customer differently to the next guy? I thought about the different industries I come into contact with everyday like retail sales and service. Can a corporation train its employees to be extra helpful by offering a free personal shopping service...

There are many people who believe in the great work of da Vinci – he said “simplicity is the ultimate sophistication” How true that is when comes to design, to our lives, when we conceptualize things – often we begin things by thinking big, by elaboration. It’s almost...

When we start our life we accept the world for what it is. We eat a certain way we were taught, we think a certain way, buy a certain product and don’t question it. But what happens when we start to question. What happens when we start to realize the world doesn’t have...

A while ago I wanted to do packaging for a boutique coffee shop downtown. They were located inside a trendy hotel with a quiet little nook-like vibe. I delved into the world of coffee - furiously researching other types of packaging, the essence of the coffee house, the...

This is a world of social media. We have the ability to freely trade information at no expense. How do we put this to use? Well, some of us try to be lucrative about it – there is some sort of self-promotion involved, others tend to be more indirect. I often see status...

There is something that makes the inner workings of a community or neighborhood all the more accountable when we decide to connect on the internet or through a product (say a neighborhood street fair). Suddenly you have a presence that somebody can uphold you to. Your...